alexander lozada

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Alexander Lozada

Senior Product Designer • Remote, US • alex@u9h.design • alexloz.com • linkedin.com/in/alexander-lozada

Senior product designer with 8 years in B2B SaaS. I design complex, high-stakes workflows across web and mobile, build design systems teams love using, and prototype in code with AI.

Work experience

Boulevard

Senior Product Designer  •  - Present
Design lead on the Professional Experience team responsible for Boulevard's provider mobile app and the forms and clinical tools used by salons, spas, and MedSpas. Also the design owner of Boulevard's design system.
  • Led the redesign of calendar and booking, used by about 75% of Boulevard's users, helping lift the provider app's App Store rating from 3.5 to 4.8 stars.
  • Built Boulevard's design system and drove adoption with documentation, workshops, office hours, and a Figma plugin. Used by the entire design and engineering teams, with over 1,000,000 component inserts in the past year.
  • Designed MedSpa compliance workflows: chart sign-off for medical directors (nearly 10,000 charts sent for approval within months, and a 2026 central review page now used at 2,100+ businesses), and electronic prescriptions, which rolled out to about 3,400 businesses in April 2026.
  • Led research and design for visual charting, an iPad-first photo markup tool used in 18,000+ charts at over 340 businesses, and designed Phrases, text expansion for clinical notes adopted by 10% of businesses using forms in its first week.

Pluralsight

Product Designer  •  -
Stayed on after Pluralsight acquired A Cloud Guru. Led design for the A Cloud Guru mobile app: rebuilt its design system in modern Figma and shipped learning paths and search on phones and tablets.

A Cloud Guru (acquired by Pluralsight)

Product Designer  •  -
Led research and design for a rebuilt community forum, designed to replace about 500 course-specific rooms with vendor-based discovery and better search.

Linux Academy (acquired by A Cloud Guru)

Product Designer  •  -
Primary designer across the platform, including enterprise features.

Education

Rochester Institute of Technology

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BFA, New Media Design

Skills & interests

Software
Figma (design systems, prototyping, plugin development), FigJam, Storybook, Adobe Creative Cloud, and motion graphics
Code & AI
I prototype and build in code with AI, using agents to synthesize research, audit interfaces, explore product concepts, and rapidly turn designs into working prototypes.
Processes
Discovery planning, customer interviews, usability testing, prototyping, card sorting, co-design workshops, and analytics-informed design.
Interests
3D modeling, music production, hardware projects, coding in Rust, Mandarin Chinese, and my cat and dog, Nano and Lily.